skip to Main Content

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

Authentic Cup is a manufacturer, retailer, and marketer of beverages based in Ta

Place your order now for a similar assignment and have exceptional work written by our team of experts, At affordable rates

For This or a Similar Paper Click To Order Now

Authentic Cup is a manufacturer, retailer, and marketer of beverages based in Tampa, Florida. Named after their founder, Dalinar Authentic, the company is one of the fastest growing beverage companies in the United States. Their mission is to “Provide authentically sourced fine beverages at reasonable prices.” Authentic Cup specializes in Coffee; however, they have recently added alcoholic beverages to their product lineup. The company is known for their dedication to high quality, ethically sourced beverages at affordable prices. You have been recently hired by Authentic Cup as a consultant to evaluate their digital marketing strategy. During your initial meeting January 17th, you wrote down 5 major observations that you wanted to investigate deeper. For each observation, please indicate which direction you will take and why, paying close attention to items you learned while listening in your Digital Marketing class. Your notes are listed below, followed by italicized questions to be answered (by you). You will not receive credit if you do not explain why.
1. Authentic Cup is trying to decide which product to showcase on their homepage in order to increase online sales: their classic product, Sidamo Ethiopia coffee, or their new product from Columbia Valley, WA, Charles Smith 2006 Royal City Syrah [red wine]. Jasnah, their Chief Executive Officer (CEO) wants to showcase the coffee because she believes they need to stick to their roots in coffee to improve online sales. Kaladin, their Chief Marketing Officer (CMO), believes that showcasing their new product [red wine] will help them to expand their market and that showing their well-known coffee will not improve online sales at all. Who do you agree with, if any? Please explain why or why not?

For This or a Similar Paper Click To Order Now

Quality Papers

At eliteacademicessays.com, we always aim at 100% customer satisfaction. As such, we never compromise o the quality of our homework services. Elite academic helpers ensure that they craft each paper carefully to match the requirements of the instruction form.

Affordable Prices

Our company maintains a fair pricing system for all academic writing services to ensure affordability. Our pricing system generates quotations based on the properties of individual papers.

Professional Academic Writers

With eliteacademicessay.com, every student is guaranteed high-quality, professionally written papers. We ensure that we hire individuals with high academic qualifications who can maintain our quality policy. These writers undergo further training to sharpen their writing skills, making them more competent in writing academic papers.

Customer Support 24/7

Our customer support works around the clock to provide students with assistance or guidance at any time of the day. Students can always communicate with us through our live chat system or our email and receive instant responses. Feel free to contact us via the Chat window or support email: support@eliteacademicessays.com

.

100% Originality

Eliteacademicessays.com maintains a zero-plagiarism policy in all papers. As such, Elite academic essays professional academic writers ensure that they use the students’ instructions to deliver plagiarism-free papers. We are very keen on avoiding any chance of similarities with previous papers.

On-Time delivery

Elite Academic Essays guarantees all students of swift delivery of papers. We understand that time is an essential factor in the academic world. Therefore, we ensure that we deliver the paper on or before the agreed date to give students ample time for reviewing.

Our Homework Writing Disciplines

Get High-Quality Homework Writing Services
Back To Top