Complete native tasks using the file “structure” I uploaded. The funnel structur
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Complete native tasks using the file “structure” I uploaded.
The funnel structure is used in the first part.
please read the assignment requirement carefully and use the structure I uploaded.
EXAMPLE 1 IS VERY IMPORTANT, PLEASE DO READ IT BEFORE YOU START.
The combination of train and bicycle travel is the key, and please pay attention to the planned running time during the discussion, which is affected by the new epidemic
Email marketing is the core of this plan
You can find out more about ScotRail on its website – https://www.scotrail.co.uk/.
PLEASE Do use Website above and the database of Passport and Statista （Screenshot should be used during analysis and discussion）
PLEASE Do read the examples, especially example 1
PLEASE Do read the Assignment Requirement file
Please Don’t Always repeat the content of the case; bring it up when necessary （Like example 1）
Budget sheet and table of SWOT AND PESTEL are needed in appendix