skip to Main Content

Place your order

Fill in the order form and provide all details of your assignment.

Proceed with the payment

Choose the payment system that suits you most.

Receive the final file

Once your paper is ready, we will email it to you.

(1) Market knowledge is the comprehensive understanding of a company’s target ma

Place your order now for a similar assignment and have exceptional work written by our team of experts, At affordable rates

For This or a Similar Paper Click To Order Now

(1) Market knowledge is the comprehensive understanding of a company’s target market and products. This knowledge is the foundation upon which is a successful merchandising effort is built. In order to obtain market knowledge, merchandisers and product managers must apply research techniques and monitor changes in the market.
At the end of this module students will be able to define and examine the factors in developing a detailed understanding of target market segments for a specific company. Once you have collected and analyzed information your critical thinking skills will be needed to answer questions 3c and 3d.
(2) Deliverable: Research Paper (Word document)
This module project is worth 15% of your final grade.
Requires at least 3 LIM business databases in addition to other sources. Please navigate to the Library Research Guide for this course, and click on the Module 1 tab, to locate the appropriate databases for this project.
Include at least 3 pages of content, excluding cover page, abstract and reference page.
Use APA formatting for paper, all research sources should be clearly cited in APA.
(3) Research paper instructions:
Select an apparel brand of your choice with the approval of your instructor. Click here for the list of top apparel stores/brands to use for your research topic.Preview the document
a. Company Information: Must include brief company background, identify business sector (channel of distribution); department store, specialty store, on-line etc., Discuss current factors affecting the selected business sector/marketplace. Identify the brand’s products and major competitors.
b. Analysis of target market: Identify and analyze demographic information /trends; age, gender, income, education, ethnicity, social class, geography, family size, occupation, spending patterns. Psychographic information/trends: values, attitudes, lifestyles (VALS Segments), interests, opinions, motivations. Emerging trends, social forces, peer pressure.
c. Forecast: Many brands/companies have lost sight of their target market and suffered loss of their dominant industry position (GAP Stores, Victoria’s Secret, J.Crew). It is easy for an apparel company with a solid market image to become complacent. Now that you have analyzed and examined your brand’s target market and emerging trends, what strategies should the brand/company be implementing to sustain their future business?
–Please be sure to review the student examples in this week’s course folder before you begin.
–Review the grading rubric carefully.
–You may use Google, however it should be used to supplement your research, NOT as a primary source. For professional-level research, use the databases found through the ACM Library Research Guide to locate reliable data:

For This or a Similar Paper Click To Order Now

Quality Papers

At, we always aim at 100% customer satisfaction. As such, we never compromise o the quality of our homework services. Elite academic helpers ensure that they craft each paper carefully to match the requirements of the instruction form.

Affordable Prices

Our company maintains a fair pricing system for all academic writing services to ensure affordability. Our pricing system generates quotations based on the properties of individual papers.

Professional Academic Writers

With, every student is guaranteed high-quality, professionally written papers. We ensure that we hire individuals with high academic qualifications who can maintain our quality policy. These writers undergo further training to sharpen their writing skills, making them more competent in writing academic papers.

Customer Support 24/7

Our customer support works around the clock to provide students with assistance or guidance at any time of the day. Students can always communicate with us through our live chat system or our email and receive instant responses. Feel free to contact us via the Chat window or support email:


100% Originality maintains a zero-plagiarism policy in all papers. As such, Elite academic essays professional academic writers ensure that they use the students’ instructions to deliver plagiarism-free papers. We are very keen on avoiding any chance of similarities with previous papers.

On-Time delivery

Elite Academic Essays guarantees all students of swift delivery of papers. We understand that time is an essential factor in the academic world. Therefore, we ensure that we deliver the paper on or before the agreed date to give students ample time for reviewing.

Our Homework Writing Disciplines

Get High-Quality Homework Writing Services
Back To Top