I’m looking for someone who can translate my ideas into words and write the over
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I’m looking for someone who can translate my ideas into words and write the overview and video concept of a shoe brand proposal.
This is a shoe company that has a unique feature where their shoes are “hands-free”.
Imagine putting your shoes on without having to touch them. These aren’t slip ons, these are Kiziks. No tying, no pulling, no heel crushing, no hands.
My general video pitch idea:
The general pitch idea is to relate the concept of hands-free shoes to the meaning of freedom. the video concept is basically to portrait a character who is looking for freedom in life, my idea is to capture this character running in landscapes, hiking, doing outdoor activities, running through the city, and pretty much always in movement looking for freedom in real-life activities (while wearing the hands-free shoes). This is a lifestyle video that I need to relate with the shoe brand new feature. As we all have been used to tying our shoes for years with laces, this new feature gives us a sense of freedom,(like we don’t have to worry about tying shoes anymore) let’s emphasizes the word “freedom” with the brand’s new feature. The purpose of the character going out living and running in different places and locations is to relate the feeling of freeness with mother nature and the hands-free concept.